Sofia Style > Our Workstyle and Employee Code

Our Workstyle and Employee Code

We strive to go beyond a simple balance between lifestyle and work by integrating the work that a person wants to do with his or her way of thinking and values. A positive attitude, having fun and being one’s self, achieving self-actualization in work and life, is what will enable employees to maximize their individual potential and grow as a team. Our workstyle and employee code are created with the employees' dreams for themselves and their co-workers in mind.

Work style

"Work should be fun and have its own beauty"

When creativity, humor and a playful spirit are combined, any job becomes enjoyable. Also, there is a certain purity and beauty involved in producing something good.

"The joy and pride born of projects"

When a project is decided on, we breathe life into it and take delight in it, taking pride in both process and result.

"Teamwork full of individuality"

Each team member contributes his or her uniqueness to the full, making for an optimum team effort.

"Thinking creatively, outside the box"

Creativity is our motivating force, meaning our way of doing things never gets us into a rut.

"Everything begins with a brainstorming"

By brainstorming we maintain an innovative approach, ideas giving birth to more ideas. This is the kind of environment we forge and maintain.

"Particular about design"

Most work is, at root, a matter of structure, mechanism, planning and design. We strive to make the utmost use of the power of design, not stopping with ornamental or visual effects.

"Earning the customer's long-term trust"

Trust takes a long time to be earned, yet it can be lost in an instant. We are more concerned about long-term trust than short-term considerations of gain or loss.

Employee Code

"The importance of family and friends"

We are where we are thanks to the support of our parents, spouses, children, siblings and friends. The family is important.

"Live life to the fullest"

Money isn't everything. Making time for hobbies, study and reflection is also part of living.

"Be kind, honest and humble"

Honesty, humility and an appreciation of others should mark our words and actions.

"Dream big"

Having a vision of your own, and doing everything in your power to realize it.

"Sharing what we feel"

Seeing is believing. On the ground is where it happens. Everything is experience. Sharing what we do, see, and feel with those around us benefits us all.

"Life can have real meaning"

Encounters are momentary; value is eternal. Nothing in life is meaningless. Just believing it gives what we do a purpose.

"Do right"

The things you do and the people you do them with should be the right things, the right people.

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